1. INTRODUCTION

Welcome to PicShop (hereinafter also referred to as the “Company”, “platform”, or “we”). Your privacy is important to us, and we are committed to safeguarding your personal data. This Privacy Notice explains our principles and practices concerning the collection, use, and protection of your personal data, as well as the rights you can exercise regarding it.

We encourage you to read this Privacy Notice thoroughly. By continuing to use PicShop (www.picshopai.com), you acknowledge that you have read, understood, and agree to the terms outlined in this Privacy Notice. Should you have any questions or concerns regarding this document or your personal data, feel free to contact us at support@picshopai.com.

2. APPLICABILITY OF THE PRIVACY NOTICE

This Privacy Notice applies to all interactions you have with PicShop, covering a wide range of scenarios including but not limited to:

  • Website Usage: Whether you’re browsing our website as a guest or a registered user, this Privacy Notice governs how your data is handled.
  • Account Registration: When you create an account on PicShop, this Privacy Notice explains how we manage the personal data you provide.
  • Transactions: If you make purchases or engage in other financial transactions on our platform, we use your personal data to facilitate these transactions and handle any associated disputes.
  • Communication: Whether you’re contacting us via email, live chat, or customer support, this Privacy Notice applies to the personal data involved in those interactions.
  • User-Generated Content: Content you upload, such as product reviews or images, is processed in accordance with this Privacy Notice.
  • Marketing and Promotional Communications: If you choose to receive marketing materials from us, we will handle your data as described here.
  • Other Interactions: Any other activities not explicitly mentioned, including reading content or engaging with the platform, are covered by this Privacy Notice.
3. DATA CONTROLLER INFORMATION

PicShop is the data controller responsible for processing your personal data. As the data controller, we determine the “why” and “how” of processing your personal data.

This Website www.picshopai.com is operated and owned by “Infinite Growth s.r.o.”, a company incorporated under the laws of the Czech Republic under the number 219 13 048 (hereafter “Company”, “we”, “us”, “our”) with the registered office address at Cimburkova Str., No. 916/8, Žižkov, ZIP code: 130 00, Prague 3.

4. CATEGORIES OF PERSONAL DATA WE PROCESS

We collect and process a variety of personal data based on your interactions with our platform. This may include, but is not limited to:

  • Identity Information: Name, surname, date of birth, and identification details.
  • Contact Information: Email address, phone number, and mailing address.
  • Financial Information: Transaction history, bank account details, and payment information.
  • Profile Information: Username, profile picture, and language preferences.
  • Technical Information: IP address, device information, and browsing history.
  • Location Information: Geographic location based on IP address or mobile device.
  • User-Generated Content: Content you create and share on our platform.
  • User Activity Data: Data on how you interact with our platform, such as app usage and clickstream data.
  • Marketing Preferences: Your preferences for receiving promotional communications.
  • Regulatory Compliance Data: Data required for KYC (Know Your Customer) or AML (Anti-Money Laundering) purposes.
  • Consent Data: Records of consent for data processing activities.
  • Dispute and Claims Information: Information related to any disputes or claims.
5. SOURCES OF PERSONAL DATA

We receive personal data from the following sources:

  • Directly from You: When you interact with our platform or contact us.
  • Indirectly from Third Parties: Such as service providers, partners, or regulatory authorities.
6. PURPOSES AND LEGAL BASIS FOR PROCESSING

We process personal data for the following purposes, based on specific legal bases:

  • Account Creation and Management: To manage your account (legal basis: contractual necessity).
  • Identity Verification: To verify users’ identities (legal basis: legal obligation and legitimate interest).
  • Transaction Processing: To process transactions (legal basis: contractual necessity).
  • Customer Support and Communication: To provide support and respond to inquiries (legal basis: contractual necessity and legitimate interest).
  • Fraud Prevention and Security: To detect and prevent fraud (legal basis: legitimate interest and legal obligation).
  • Marketing: To send promotional communications (legal basis: consent and legitimate interest).
  • Legal Compliance: To comply with legal obligations (legal basis: legal obligation).
  • Analytics and Improvement: To analyze user behavior and improve our services (legal basis: legitimate interest).
  • Research and Development: To develop new features and improve our offerings (legal basis: legitimate interest).
  • Dispute Management: To handle disputes and legal claims (legal basis: legal obligation and legitimate interest).
7. RECIPIENTS OF PERSONAL DATA

In certain cases, we may share your data with:

  • Service Providers: Companies that assist in delivering our services.
  • Government Authorities: Law enforcement or regulatory bodies when required by law.
  • Other Recipients: With your consent or as allowed by law.
8. SECURITY

We take reasonable measures to protect your personal data. However, please be aware that no online system is 100% secure.

9. TRANSFER OF PERSONAL DATA

Your personal data is primarily processed within the EEA and the Czech Republic, but may be transferred to other regions when necessary, in compliance with relevant legal requirements.

 

10. YOUR RIGHTS

As a data subject, you have certain rights under GDPR, including:

  • Right to access your personal data.
  • Right to correct inaccurate information.
  • Right to delete personal data.
  • Right to restrict or object to certain processing.
  • Right to withdraw consent for processing based on consent.
  • Right to data portability.

To exercise these rights, contact us at support@picshopai.com.

11. DATA STORAGE

We retain personal data according to our data retention policy, which depends on the type of data and its intended purpose. Once the retention period expires, we will delete or anonymize the data.

12. OBLIGATORY AND OPTIONAL DATA PROVISION

In some cases, providing certain personal data is necessary for us to deliver services. When mandatory, we will indicate this. Failure to provide such data may result in us being unable to fulfill your request.

13. AUTOMATED DECISION-MAKING AND PROFILING

We may use automated systems for fraud detection and personalized recommendations. These systems help us provide a secure and tailored experience.

14. DISPUTE RESOLUTION

In case of any concerns or disputes, we encourage you to contact us directly. If necessary, you can also file a complaint with the relevant data protection authority in the Czech Republic or the European Union.

15. CHILDREN’S PRIVACY

Our services are not intended for individuals under 18, and we do not knowingly process personal data of minors.

16. CHANGES TO THE PRIVACY NOTICE

We may update this Privacy Notice from time to time. We will notify you of any significant changes, but we recommend checking this page periodically for updates.

17. FURTHER INFORMATION

For additional information or any concerns related to this Privacy Notice, please contact us at support@picshopai.com.

Updated date: 13 September 2024

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